Erda Ally is a mum-designed initiative to bring affordable eco-conscious products to the market.
Being a mum, Nav, Erda Ally's founder understands children are more likely to learn habits that they see at home. Which is why all of their products come in minimal packaging, are reusable, and are made to last for many years to come.
Erda Ally is best known for their popular reusable colouring mats under the brand Doodle Dat. All product design is done in the UK by their in-house designer led by Nav.
Erda Ally products are FDA-approved, non-toxic, and safe for our little ones.
Images Credit: Erda Ally