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Florentia Village Unveils Balmain’s First Outlet Store in Hong Kong

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On June 1st 2020, Florentia Village will open the first brand outlet store of Balmain at its Hong Kong location. The new store covering over 1,500 square feet features a simple, stylish and elegant store décor that embodies the sophistication of the French brand. With numerous select items selling up to 85% off and offering pieces from as recent as the autumn winter 2019 collection, Balmain aims to make its sought after creative design and apparel accessible to the fashion forward consumers in Hong Kong. Fashion lovers and treasure hunters will revel in the wide selection of men’s and women’s ready to wear runway pieces, shoes, sunglasses, leather goods, accessories and fragrance at year round discounted price.

Balmain channels the spirit of rockers with brand’s signature attitudes. The fashion house’s exceptional tailoring skills showcase the unparalleled craftsmanship and inventiveness of Balmain’s atelier. The newly-opened Balmain store will be another touchstone for the Italian outlet mall, adding to its roster of star luxury brands, including Balenciaga, Bottega Veneta, Kenzo, Sergio Rossi and Links of London, that had chosen to open exclusively at Florentia Village Hong Kong location.

ABOUT Balmain

Balmain was founded in 1945 by Pierre Balmain. From the outset, Monsieur Balmain’s boldly feminine and opulent signature style offered a startling contrast to the utilitarian looks of the day, creating a distinctive, super-feminine DNA for the house, which relied on richly embroidered fabrics, nipped-in waists and longer, often fuller skirts—and quickly transforming the Parisian house into a favorite of both European and Hollywood royalty.

ABOUT FLORENTIA VILLAGE HONG KONG LUXURY DESIGNER OUTLET

Florentia Village is an Italian designer outlet mall offering international luxury brands and products at year-round attractive prices. Florentia Village locations include Hong Kong, Tianjin, Shanghai, Guangzhou, Wuhan and Chengdu, with Chongqing to be the seventh outlet location to open in 2021. The extensive network of outlets together with the Hong Kong center opened in 2017 brings a true Italian shopping experience to fashion enthusiasts. Florentia Village houses nearly 300 world famous brands in its China locations. In Hong Kong, Florentia Village has a curated mix of international luxury brands in its 60,000 square feet of shopping area. Save up to 70% on year round brands such as Prada, Burberry, Armani Outlet, Bottega Veneta, Balenciaga, Kenzo, Lane Crawford, Salvatore Ferragamo, Sergio Rossi, Furla and many more. The center is also the selected outlet for Bottega Veneta, Balenciaga, Sergio Rossi, Kenzo and Links of London in Hong Kong. The location enjoys excellent accessibility – it is a five-minute walk from Kwai Hing MTR station and just 30 minutes from Tsim Sha Tsui or Central – allowing it to take full advantage of every market opportunity.